Rabbit Royale Back Office

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Rabbit Royale back office

Sign-ups per day

Active players (DAU · WAU · MAU)

Who was active: new · returning · reactivated

Core actions per day

Revenue per day (USD, confirmed)

Funnel (players who signed up in the range)

Nested: each step counts players who also did every step above. Bar: share of sign-ups. Right: conversion from the step above. Purchases regardless of the path are in the KPIs.

Cohort retention (by sign-up day)

— = the day has not fully elapsed yet. Totals weight each cohort by its size.

Players by level

Players per region & push opt-in

Team

People who can open this back office. Viewers see every number and export CSVs; only the owner manages the team. Each person signs in with their email and a code we mail them: once added, they just open this page.

Definitions and limits

Day
UTC calendar day.
Sign-up
A player row created that day. Guest = no account linked; Account = Google or email; Wallet = Solana wallet linked.
Active
Started at least one island run or one raid that day. There is no login log yet, so opening the app without playing does not count.
DAU / WAU / MAU
Distinct active players that day / in the 7 days / in the 30 days ending that day.
New / returning / reactivated
Among the day's active players: signed up that day / active again within the previous 7 days or signed up in the last 7 days / signed up more than 7 days ago and not active in the previous 7 days.
Activated
Started at least one run (first dig), ever / within 24 h of sign-up.
D1 / D7 / D30
Share of a sign-up day's cohort active on exactly day +1 / +7 / +30 (UTC days). Only cohorts whose day +N is over are counted.
Revenue
Confirmed on-chain payments (USDC, SOL, SKR) at the USD rate quoted at purchase.
Regions
EU, SG and US have separate databases; totals add them. A person playing in two regions counts twice. SG and US started from a copy of EU on 2026-10-02: their accounts created before 2026-10-03 are left out of sign-ups, cohorts and the funnel.
Known gaps
Guests who never finish a run and do not come back within a day are deleted with their runs, so early drop-off is under-counted. No acquisition source, campaign, referral, landing-page visits or install counts are recorded yet. Platform (web vs Android) and country are not in the database yet.